Recent Statistics

When it comes to your business, company, or service, you must do everything to expand your audience and reach.

Product Statistics

A promotional t-shirt will have more than 2,450 impressions during its lifespan as consumers report holding on to them for at least 6 months, if not longer.

Advertising specialties are one of the most cost-effective, highly-impactful advertising mediums around. Promotional items include pens, t-shirts, mugs, calendars or any item that has a logo or message from an advertiser on them. They are typically given away for free to consumers in hopes of positively influencing their purchasing preferences or their attitudes toward the advertiser. According to the Advertising Specialty Institute (ASI), 57% of U.S. Consumers feel more favorable about the advertiser who gave them a promotional shirt.

“Research provided by the Advertising Specialty Institute, ©2016, All Rights Reserved.”

The top 6 categories =13+ billion

Consumers are nearly 2.5x more likely to have a positive opinion of promotional products compared to Internet advertising. When asked, consumers under 55 preferred promotional products over any other form of advertising. This is compared to newspaper, radio, magazine, television, internet and mobile advertising.

“Research provided by the Advertising Specialty Institute, ©2016, All Rights Reserved.”